Music and audio are challenging formats to promote and distribute. Music has established platforms—podcasts do too. But social media platforms, the primary places that communities get built, aren't as friendly to audio. So, what can you do?
Clever brands, musicians, and podcasters have turned to audio visualizations: a format that pairs a visual that adapts to the audio being played. If you used tools like Kapwing's sound wave generator, or if you've seen a podcast "audiogram" before, then you've come across this visual style.
Music visualizers create sound-responsible videos or GIFs, which means the sound wave responds to the instrumental or vocals present on an audio track—in real time. Sometimes, these audio visualizations are paired with subtitles or other text content to transform a simple audio file into a multimedia experience that can be seen, read, and listened to.
What are music visualizers good for? Well, you can preview upcoming music online via social and video platforms. But that's not all. Podcasts benefit from sound visualizations because they're a great way to clip audio from longer shows and turn them into short, shareable videos for social media. And with Kapwing, creating a music visualization is easy. Just upload your files, select our sound wave tools, and you're ready to go.
Have you ever caught yourself staring at those pulsating graphs in music videos, podcast snippets, or karaoke clips? They're called audio waveforms: simple, but compelling graphs representing an audio file's frequency and amplitude. Waveforms jazz up content, adding a professional flare that stops viewers from scrolling.
Picture mindlessly browsing through TikTok or YouTube. You stumble across a podcast or lyric video where you can visually track the sound waves; that's the magic of waveforms. Enter: video editing with Kapwing. Kapwing is your one-stop solution for infusing audio waveforms into your video content. Drop a video or audio track into your project, choose your preferred waveform style under "Elements", and voila: your audio file takes on a new visual form.
Our audio visualizer allows for a full range of customization options. Customize your waveform's color, style, position, size, and then take it further. Add text, subtitles, transitions, and more. With Kapwing, your content will command attention, both audibly and visually.
Add stock or custom music and use Kapwing's auto subtitle generator to create word-by-word captions that serve as lyrics—you can even upload custom fonts. Or, overlay your music sound wave with various built-in video templates and effects to apply an aesthetic that feels picture-perfect for your personal or corporate brand.
Kapwing is much more than an online music visualizer. Our online video and audio editor is a fully-featured suite of modern, intuitive tools designed to scrub out background noise, unlock a bevy of unique audio effects, and even transform your audio files into eye-catching visual waveforms.
No more being swamped with complex audio editing tasks. Whether you're fine-tuning podcasts, harmonizing music, or creating content for Instagram and YouTube, Kapwing's has you covered. Got a raw audio file or song with pesky background noise? Kapwing will wipe it out with aplomb.
Best of all, our tools are absolutely free, accessible on any device. In a few clicks, our powerful online audio editor lets you master music, voice recordings, ringtones, and more without the fuss of downloading bulky audio editing software.
Kapwing is free to use for teams of any size. We also offer paid plans with additional features, storage, and support.